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If You Can’t Spell “Commission”, You Don’t Deserve One PDF Print E-mail
Written by Carolyn Capalbo   

In real estate, many transactions start at the website and end with a huge stack of legal papers. Spelling correctly on your website and listings indirectly reassures the person hiring you to do much of the drawing-up and writing-out of the various legal documents associated with a real estate transaction that you know what you’re talking about and can fill out paperwork and compose offers competently. You don’t want someone thinking, “Well if this person can’t be bothered to spell “recession” correctly , what ELSE doesn’t he bother to pay attention to?”

You don’t have to spell well in order to make sure that your website and listings are correctly spelled and have good grammar. Use a spell check or hire a writer. Someone who can take your notes, ideas and information and then craft a well-worded page, article or listing is invaluable to your web marketing strategy. You can also improve your vocabulary by reading and looking up words in the dictionary.

Having a website and listings that are correctly spelled is imperative for your online presence. Spelling indicates that you’ve studied, you know what you’re talking about and that you have a wholesome regard for the niceties of communication that will be appreciated by clients who are about to make the biggest purchase of their lives.  Carolyn Capalbo
 

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